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(F-12) Sheriff~Department Schedule Chan~e <br /> <br /> A propose~ Sheriff Department schedule change was included in the <br /> Agenda by Sherif~ Brad Riley for officers currently working a swing shift in <br /> divisions responsible for 24-hour coverage. The positions identified would <br /> change from a variable eight and 12-hour daily schedule to a 12-hour shift. <br /> Concern for equijable accrual of leave (vacation, sick and holiday) will be <br /> addressed. ~ <br /> <br /> Mr. Don Cu~mings, Human Resources Director, reported that revisions to <br /> the County's Personnel Ordinance would be needed to address the schedule <br /> change and the ~ccrual of leave. These revisions will be presented for <br /> approval at the ~xt Board meeting. <br /> <br /> UPO MOTION ~f Commissioner 9rive=ts, seconded by Commissioner Carpenter <br /> and unanzmously ~arried, the Board approved the Sheriff Department schedule <br /> change for positions identified from a variable eight and 12-hour daily <br /> schedule to a 12-~our shift as submitted by Sheriff Brad Riley and accrual of <br /> additional leave ~ased on a formula equitable =o other County employees to be <br /> effective April ~8; 2003. Fur=her, the Board directed staff to draft the <br /> appropriate Ordilt~_nce revisions to the Personnel Ordinance for Soard approval <br /> a= =he April 21s~ ~ee=ing. <br /> <br /> (F-13) Marks=in) Efforts a~ the Arena and Events Center <br /> <br /> Mr. Mark C~appu&s, Expo General Manager, presented an update on recent <br /> events and accomplishments at the Cabarrus Arena and Events Center. He <br /> stated =he additijn of Susan Carter, Sales and Marketing Manager, had been an <br /> asea= to the facility. Mr. Chappuis reviewed a Marketing Summary for 2003 <br /> that included such items as improved eignage, marketing and professional <br /> organize=ions, m, die promotions, revenue poseibzlities, patron feedback, <br /> improved wehei=e and staffing and community support. Further, he presented a <br /> 'Mini Marketing aj~d Action Plan 2003' targeting event promoters and planners <br /> as well as gene)al consumers residing in Caharrus County and contiguous <br /> counties. Addi~ZLonal revenue possibilities include the sale of indoor <br /> signage and the m~rketing of the suites in the Arena. Mr. Chappuis reported <br /> one of the main ~oncerns about the facility is the lack of opportunity for <br /> alcohol for entertainment events. <br /> <br /> There was ~scussion about recent and future events at the facility] <br /> =he annual operating budget, the possibility of using prisoners to help defer <br /> cleaning costs ar~ the possibility of placing artwork of local students in <br /> the Arena lobby. <br /> <br /> Mr. Day remanded =he Soard that the Convention and visitor's Bureau is <br /> funding a marke~ng analysis that will assist in identifying business <br /> opportunities for~ the Arena and Events Center. He eta=ed there had been <br /> discussion about ~arketing efforts at the Arena and the period of time the <br /> sales and marketing position was vacant. Mr. Day pointed out Susan Carter <br /> now fills that ~ position and that marketing efforts have improved <br /> considerably. He !asked if the Board is satisfied with current marks=lng <br /> efforts or if staf~ should seek additional help in =hat area at =his time. <br /> <br /> vice Chairm~ Sugge questioned the status of a proposal by Ric Starnes <br /> to help market =he'Arena. <br /> <br /> Mr. Day rep,~rted that Mr. Starnes had discussed with Mr. Chappuis some <br />marketing events ~e would be interested in providing on a contractual basis <br />if the Board wishe~ to pursue. <br /> <br /> Ms. Susan C~rter, Sales and Marketing Manager, advised that the Expo <br />had no= had a sta~le marketing and sales manager in the past. However, she <br />stated she now ~lla =hat position and is doing everything possible to <br />promote =he facility. Ms. Carter asked the Board to take a six-month period <br />to evaluate the oPtration and marketing of Arena and Events Cen~er. <br /> <br /> Mr. Ric StaSheS reported he had submitted a proposal in December to <br />provide marketing )cervices for the Arena and Events Can=er. Stating there <br />would no= be a du~ication of efforts by a=aff, Mr. S~arnes reviewed several <br />proposals to market the facility. ,These included the development of local <br />even=s, the prepare=ion of a media presentation to be given to event <br />planners, scheduli~g of a media day and contact with the North Carolina Film <br />Commission about r4nting the facility to production companies. <br /> <br /> There was di~cussion about the marketing analysis and strategic plan to <br />be completed for %he Arena and Events Center and the information that the <br /> <br /> <br />