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PARKING REVENUE PROPOSAL <br /> <br />In most successful facilities, parking revenue is a significant percentage of the total revenue <br />generated annually. It is for this reason that a well thought out plan be implemented that is <br />applied consistently over a wide variety of scenarios. Properly planned, parking fees will help <br />insure a constant source of revenue. <br /> <br />The parking fee for all "major" entertainment shall be $3.00 per vehicle. An altemative option <br />would be to charge $1.00 per person added to the ticket price. The second option would lower <br />your labor expense and possibly slightly reduce revenue. Current numbers indicate about 2.5 <br />people per car come to these events but it varies depending on the type of show. <br /> <br />For civic functions, banquets, flat shows, and consumer shows the parking fee is suggested at <br />$2.00 per car. We could do 75¢ per paid adult and 50¢ per paid child. This option enables the <br />promoter to include it in his/her ticket price. <br /> <br />When you have concurrent shows the higher parking fee would apply to all vehicles entering the <br />lot or the attendant would have to determine from the patron what event they are attending. <br /> <br />For conventions and other events requiring multiple "in and outs", the fee would be negotiated <br />say $10.00 for a weekend pass. <br /> <br />For banquet functions we should offer the host to buy the parking for 50¢ per person attending. <br /> <br />Depending on the total gross revenue potential of an event, the facility general manager may <br />adjust parking fees with County Manager's approval. <br /> <br />~4pproved by the Board of Commissioners on February 25, 2002. <br /> <br /> <br />