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AG 2002 03 18 (Regular)
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AG 2002 03 18 (Regular)
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Last modified
3/2/2006 5:01:03 PM
Creation date
11/27/2017 11:42:47 AM
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Meeting Minutes
Doc Type
Agenda
Meeting Minutes - Date
3/18/2002
Board
Board of Commissioners
Meeting Type
Regular
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January23,.2002 <br /> <br />Mr. Mark. Chappuis <br />General'Manager <br />Cabarrus Arena & Events Center <br />65 Church Street, SE <br />Concord, NC 28025 <br /> <br />Dear Mark: <br /> <br />Following-up on our discussions regarding the impact of alcohol sales on total Food and <br />Beverage (F&B) revenue, we have taken a sample of four facilities in which we operate <br />that represent a range of characteristics in size, demographics and projected. F&B sales as <br />the Cabarrus Arena, and performed a comparative' analysis of projected revenue loss if <br />the facilities were not licensed to serve alcoholic beverages. <br /> <br />Our analysis demonStrates that on average,, approximately forty-six percent (46%) of total. <br />F&B business is subject to loss as a result of. not having a liquor license. In evaluating <br />total 'potential lost business, it is also important to be cognizant of the overall impact of <br />not having a liquor license as it relates to the facility's ability to book certain types of <br />events and the inherent risks, of losing full revenue if alcohbl is not availablel <br />Specifically, our experience has shown that not carrying a license to serve alcohol in a <br />facility can severely impact its ability, to maximize bookings of social events and even <br />some state sponsored events. <br /> <br /> Mark, I hope this information is.helpful as you' evaluate your options and the impact each <br /> one poses. <br /> <br />'Should .you need additional information and/or further discussion on the revenue losses- <br />resulting from not having a liquor license, please dO not hesitate to contact me. We lo6k <br />forward to continuing .our discussions about the opportunity to d° business with the <br />Cabarrus Arena. ' ' ' <br /> <br />Sincerely, <br /> <br />Pia Brown <br />Vice President <br />Sales, Convention Centers <br /> <br />cc: George Lancie <br /> Vice President, Convention Centers East <br /> <br />/attachment ~-[¢) <br /> 201 East Broad Street · P.O. Box 10099 · Spartanburg. SC 29306 <br /> Telephone: 864-598,8679 · Facsimile: 864-598:8602 <br /> <br /> <br />
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