AG 2004 04 19 - Laserfiche WebLink

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NORTH CAROLINA ECONOMIC DEVELOPERS ASSOCIATION The NCEDA has several meetings each year, but the major conferences occur in February and June. Both of these meetings provide important opportunities to interact and network with the Department of Commerce business recruiters. The EDC board supports the continued participation these conferences and participation whenever practical with other NCEDA's activities in Raleigh. NCEDA is also the professional association for the economic development practitioners in North Carolina. PGA TOURNAMENT EVENT In the spring of 2004, Charlotte will host a new PGA Tour event. The Partnership is expected to host one or more functions for consultants and clients in conjunction with the tournament. The extent to which we may be able to participate is yet to be decided, but the Board supports the appropriate participation in this event consistent with time and budgetary considerations. NC OPEN GOLF The North Carolina Department of Commerce is scheduled to host a golf and hospitality event for consultants and clients in conjunction with the 2004 U.S. Open Golf Tournament in Pinehurst. The extent to which we may be able to participate is yet to be determined and may be influenced by the Partnership's involvement. The EDC board supports the examination of marketing opportunities associated with this event and is expected to support participation consistent with time and budgetary considerations. FORTUNE MAGAZI NE Both the NCDOC and the Partnership will be involved in campaigns involving Fortune magazine. The Partnership was committed to the September 2002 issue and the NCDOC is focused on the February 2003 issue. While Luquire, George, Andrews has negotiated a competitive advertising rate for the September issue, costs will be a deterrent to participating in this initiative. The EDC Board supports deferring participation in this program until the results of the initial effort can be determined. Direct marketing to these companies will be conducted as much as possible within the framework of marketing initiatives outlined above. Direct mail, targeted phone contacts to specific facility managers and corporate real estate professionals will be conducted in conjunction with those initiatives. Advertising in industry journals and trade association publications will be considered as the budget allows.