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Salisbury Rowan Community Action Agency ROMA Goals 1 and 5 DHHS Excels -Goal 1 Low - income People Become More Self- Sufficient; Agencies Manage resources that provide an elevated level of effective increase their capacity to achieve results and efficient delivery of services and programs to North Carolinians. 11. Describe activities that your agency has undertaken or plans to undertake to establish a pool of unrestricted funds to further the agency's mission and reduce dependency on government funding. a. Funds to support services for low- income persons SRCAA, Inc. has faith based organizations and private sources that sometimes donate services and finances throughout the year to help our agency serve the low- income community when CSBG funds are not available. SRCAA seeks additional, appropriate grants to meet the needs of our population beyond CSBG funding. In the past year a corporate partnership has been solidified and we are in conversation with the Community Relations Departments of area banks to begin increasing our unrestricted funds from corporations and foundations. b. Funds to support the overall agency The SRCAA, Inc. Board of Directors lead by its Fundraising Committee will continue with its current fund development strategy. 1. Identify and develop a fundraising goal for 2013 -2014 2. Develop and expand the current donor base 3. Seek small community development awards from corporations 4. Become an option for United Way donations 5. Seek United Way funding 6. Identify other potential leaders /donors - Corporate sponsors - Foundations - Major gifts - Private corporate and individual donors 7. Continue improving our technology and ability to reach more people through fundraising through social media The agency has identified the following as opportunities to expand technology and fundraising: • Sales force, which is a web -based program for non - profits that assist in managing and tracking donors, grants, donations, and recurring gifts. • Actively use Facebook, Twitter or other social media • The SRCAA Website has been upgraded • The goal is to allow for direct donations and to demonstrate the agency's performance through our website. ROMA Goal 2, 4 and 6 DHHS Excels -Goals 1 and 3 Low income People Become More Self- Sufficient; Partnerships Manage resources that provide an elevated level of effective among supporters and providers of services to low- income and efficient delivery of services and programs to North people are achieved; Low - income people, especially vulnerable Carolinians; Offer outreach and services to individuals and populations, achieve their potential by strengthening family and families identified as being at risk of compromised health and other supports stems safet . Fiscal Year 2013 -14 Community Services Block Grant Application Page 13 of 42 Attachment number 1 F -6 Page 77